29 Mar

Three Things Needed For Successful Radio Advertising

THREE THINGS NEEDED FOR SUCCESSFUL ADVERTISING
REACH

The total number of Persons reached by the Radio Station.
FREQUENCY

The total number of times the advertisers message reaches the stations listeners.
CREATE THE NEED

The Commercial Message must create a need for buying or service for the stations listeners. Don’t make commercials so long in length that listeners can’t understand what your promoting.

 

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